World travel and sustainability make good eco-friendly partnerships

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The World Loves to Travel

It’s seems like more and more of us are moving around the globe, since travel and tourism are one of the world largest industries. It generates about 10% of total world GDP (gross domestic product) and employs over 10% of the global workforce, and it’s on the verge of tremendous growth. In 2004, there were 760 million international tourism arrivals – an increase of 10% over 2003 and the World Tourism Organization expects to reach one billion tourists in 2012. WorldTourismorganization



Here’s a view of air travel over the globe in one 24-hour period.


All this travel requires sustainability

 If we accept the fact that travel and tourism is essential and inescapable, and sometimes destructive, then we start to determine how to take advantage of the benefits of pursuing sustainability.

National and international organizations are on the forefront in developing sustainability standards, guidelines and, criteria for travel destinations.

GlobalSusainableToruismCouncil (GSTC) is one of these international bodies that works to increase knowledge and understanding of sustainable tourism practices by promoting the adoption of universal sustainable tourism principles and building demand for sustainable travel.

Goal for Sustainability:

Great strides for sustainability guidelines happened when GSTC completed a worldwide effort to develop a common language about sustainability tourism with their Global Sustainable Tourism Criteria and Destination Criteria for sustainable tourism. GSTC’s  four main goals for the Destination Criteria are:

        1. Demonstrate sustainable destination management

2. Maximize social and economic benefits for the host community and minimize negative impacts

3. Maximize benefits to communities, visitors, and cultural heritage and minimize impacts

4. Maximize benefits to the environment and minimize negative impacts.

Results for GSTC’s Destination Criteria:

Destinations around the globe are adopting GSTC’s Destination Criteria. Here’s just a sample of the earlier adopters to for new Criteria:

         Lanzarote, Canary Islands

          Botswana Okavango Delta Ramsar Site

           Jackson Hole, Grand Teton & Yellowstone


Final thoughts:

The more we travel and see the wonders of our great planet earth, the more we should be inspired to be good stewards of its bounty to preserve it for others to enjoy now and for future generations.

Happy Travels!




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Judy Kundert

Judy Kundert, a recipient of the Marquis Who’s Who Excellence in Authorship award, loves storytelling, from folk and fairy tales to classics for elementary school children. She authors award-winning middle-grade novels designed to inspire and intrigue children. After she left her career as a United Airlines stewardess, she earned a Bachelor of Arts degree from Loyola University, Chicago and a Master of Arts from DePaul University, Chicago. Most recently, she completed a master’s Certificate in Public Relations and Marketing from the University of Denver. For fun, she likes reading (usually three or four books at a time), watching movies from the oldies to the current films, traveling, biking, and hiking in vast Colorado outdoors with her husband. Learn more at can find me at the foot of the Colorado Rocky Mountains hiking, biking

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